Business

This year marks the 10th anniversary of our Box Car Rally, and it’s truly come a long way. Three fun facts about our first race:

Nearly 1 in 5 Americans consume news by listening to it, making podcasts an excellent way to establish your subject matter expertise and grow your brand.

Project: Time Off discovered half of Americans don’t use their vacation time.

In the flurry of a busy workday, we’re all guilty of occasionally producing gray materials. Here are three tips for adding color, clarity and purpose to communications.

Having an on-site gym at your office or hotel is a perk, but chances are you’re probably not analyzing its design and layout as you pump iron. Queue Corporate Fitness Works’ CFW Design team: They think about the things us gym-goers wouldn’t consider.

Even in a market that’s flush with private equity, selling a business is not as simple as just putting a price on it.

Between work, school, sporting activities and social activities, making sure that your family is where they need to be can be stressful.

Planning a work retreat can seem daunting at best. If you’re embarking on a retreat soon, try out these best practices for a productive session:

Tampa Bay is full of nonprofit organizations tackling our community’s toughest issues. One issue most nonprofits face is how to make the greatest impact with limited budgets.

The ever-growing number of media platforms mean endless ways to reach audiences. The message, however, still must be personal, according to Sarah Evans, founder of Sevans Strategy and opening keynote at the recent Public Relations Society of America’s statewide conference in Tampa.

The Florida Department of Transportation provides a service called the Florida 511 Traveler Information System.

It can be hard to receive negative feedback, especially in the workplace. It’s also difficult to give negative feedback in a manner where employees listen, understand and eventually grow from the experience. By using a few tactics, there are ways to improve the experience of criticism from both perspectives.

When you’re sharing stories, getting them in the right space is crucial, and nowhere is the space more valuable than the opinion section of a daily news publication.

B2 Communications has a great new home at Baypoint Commerce Center in the Gateway area of north St. Petersburg. We moved from downtown St. Pete to a central location that’s more convenient for our team members and our clients.

Getting a new car is an exciting experience, but it can also be stressful and intimidating. Try these new car negotiation tips to help you through the process:

In a competitive hiring environment, whether you’re considering a new job or offering one, it’s more important these days to discuss benefits that set an employer apart.

Drafting an effective email use policy may be more complicated than a company might think. Here are some of the chief priorities:

Business banking is catching up to personal banking in terms of technology, as tools like fingerprint authentication and other automated security measures help businesses guard against fraud while making processes more efficient.

Knowing your audience and your reach, you can use existing Google Analytics data to tailor the content you’re posting on blogs, social media and online articles.

Nationally renowned architect Mario Gooden is leading the design of the expansion of St. Petersburg’s Dr. Carter G. Woodson African American Museum, partnering with St. Petersburg’s Wannemacher Jensen Architects.

Although social media easily connects people across the world, it can also be limiting for certain groups, such as the visually impaired or deaf. Incorporating these tips in your digital presence can make your platforms more inclusive:

What kills a good presentation almost as much as a lack of preparation? Letting the adrenaline get the best of you.

As the digital world advances, more and more people are using photography for social media and advertising. The most common action for choosing a photo online is to search it on Google Images and find one that seems appropriate.

The key to connecting with your target audience online is the creation of compelling content.

Developing captivating content starts with a simple phrase: show, don’t tell.

AMIkids runs a community-based program called Y.E.S that’s helping kids who would be headed for juvenile detention take an alternate path to finishing school and learning how to live productive, crime-free lives.

Want to create stronger passwords to protect yourself against cybercriminals? Here’s our two cents:

Developing the perfect pre-work routine can help maximize your daily productivity. Start this week by implementing the following routines:

Brand marketing is more than recognizing the logo or catchphrase. Entrepreneurs should explore each aspect of their brand’s identity when developing the baseline for a brand profile.

Daystar Life Center, which provides homeless and lower-income people with everything from food to clothing to help with career services, is opening a new resource center in St. Petersburg that’s three times larger than the old location.