Floridians encouraged to shop local as Black Friday deals near

Floridians are ready to hit the stores – or their phones and laptops – to take advantage of Black Friday deals this weekend.

But the Florida Retail Federation (FRF) is reminding residents to make sure to support local businesses.

A National Retail Federation (NRF) survey found nearly 3 in 4 Floridians (72%) are planning to shop this weekend, either in person or online. The majority (65%) still plan to visit storefronts to get their shopping done, while just over one-third prefer to focus on Cyber Monday deals.

Focusing on Florida businesses will help the state, reminded FRF President and CEO Scott Shalley.

– Ryan Nicol, Florida Politics