Nearly 1 in 5 Americans consume news by listening to it, making podcasts an excellent way to establish your subject matter expertise and grow your brand.
Business Tips
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In the flurry of a busy workday, we’re all guilty of occasionally producing gray materials. Here are three tips for adding color, clarity and purpose to communications.
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Even in a market that’s flush with private equity, selling a business is not as simple as just putting a price on it.
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Between work, school, sporting activities and social activities, making sure that your family is where they need to be can be stressful.
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Planning a work retreat can seem daunting at best. If you’re embarking on a retreat soon, try out these best practices for a productive session:
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The ever-growing number of media platforms mean endless ways to reach audiences. The message, however, still must be personal, according to Sarah Evans, founder of Sevans Strategy and opening keynote at the recent Public Relations Society of America’s statewide conference in Tampa.
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It can be hard to receive negative feedback, especially in the workplace. It’s also difficult to give negative feedback in a manner where employees listen, understand and eventually grow from the experience. By using a few tactics, there are ways to improve the experience of criticism from both perspectives.
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Getting a new car is an exciting experience, but it can also be stressful and intimidating. Try these new car negotiation tips to help you through the process:
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In a competitive hiring environment, whether you’re considering a new job or offering one, it’s more important these days to discuss benefits that set an employer apart.
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Microsoft’s AI-powered app Pix just got a new feature. Now you can use it to upload all of the information from a business card into your iPhone contacts, as well as view the person’s LinkedIn account.
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Drafting an effective email use policy may be more complicated than a company might think. Here are some of the chief priorities:
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Knowing your audience and your reach, you can use existing Google Analytics data to tailor the content you’re posting on blogs, social media and online articles.
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As the digital world advances, more and more people are using photography for social media and advertising. The most common action for choosing a photo online is to search it on Google Images and find one that seems appropriate.
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The key to connecting with your target audience online is the creation of compelling content.
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Developing captivating content starts with a simple phrase: show, don’t tell.
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Want to create stronger passwords to protect yourself against cybercriminals? Here’s our two cents:
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Brand marketing is more than recognizing the logo or catchphrase. Entrepreneurs should explore each aspect of their brand’s identity when developing the baseline for a brand profile.
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EVERY THURSDAY NIGHT, most always at historic downtown St. Pete venue NOVA 535 6:00 pm: EVENT BEGINS () Full Liquor…
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Entrepreneur Social Club EVERY THURSDAY NIGHT, most always at venue NOVA 535 6:00 pm: EVENT BEGINS () Full Liquor Cash…
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Gone are the days of automatically handing out plastic bottles of water at work. More companies are keeping the environment in mind, and gaining respect while doing it, by offering sustainable options for office guests and employees.
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I once got to meet renowned fashion designers Mark Badgley and James Mischka. As Badgley Mischka, they dress celebrities including Sarah Jessica Parker and Helen Mirren. I asked the designers what they consider a true fashion faux pas.
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Distilling down the why of what you do is the critical first step in business storytelling. Next is compiling the story elements. This is your big idea. Here’s how to unpack your story:
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Shelby Pletcher and Michelle Burtch opened Canvas Fashion Gallery in St. Petersburg in 2015. Six months later, Hyde Park Village asked them to open in Tampa, but they weren’t ready.
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As a college student closing in on graduation, the most common question I hear is, “What are your plans for after graduation?”
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Saying sorry has become a habit these days, but over-apologizing at work can undermine your confidence and credibility. Here are fixes for three common scenarios:
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We all know that networking is important to grow your business, but walking into a room full of strangers can be intimidating. So how can you overcome awkwardness at large networking events?
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Occasionally making yourself inaccessible is essential to boosting focus. A survey found that always being reachable – checking emails during off days, scrolling through social media, responding to texts 24/7 – is associated with higher stress levels. This is known as “continuous partial attention,” a state of alertness largely driven by FOMO.
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For successful restaurateurs, opening a new restaurant requires more than, “I can cook a great steak on the grill.”
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Have you ever been late to a meeting or wanted to show your appreciation to a team member but haven’t? Here are three reasons why the power of gratitude is important:
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