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The Secret of Work-Life Balance


Jessica Muroff is CEO of Girl Scouts of West Central Florida. She’s also mother to two young daughters. How does she balance two important and time-consuming roles? She doesn’t.

“There is no such thing as work-life balance,” says Muroff. Some days she prioritizes parenting; other times work comes first. (She also finds time to work out!) Her secret is being 100% present whatever the activity – whether it’s a conference call or family dinner.

In this 100-second video, Muroff talks about how her organization stays relevant in a digital age while staying true to their girl power roots.

Heather Urquides, B2 Communications

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